History

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PROFILE

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Tahun

1986

PT SINAR INTI TELAGA Began Operations

The company was engaged in transportation, providing vehicle rental services.

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1990

Transformation into PT Serasi Autoraya

The company transformed into PT Serasi Autoraya, with the trademark “Toyota Rent a Car.”

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2001

TRAC Introduced

TRAC – Astra Rent a Car was introduced as a new trademark for the first time on October 5.

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2003

Driver Services Launched

TRAC expanded its business by launching Driver Services."

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2004

August 26, TREMO TRAC-Motorental was formed as part of the solutions TRAC offers to customers.

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2005

O-RENZ Taxi & Toyofuji Begin Operations

The company launched O-RENZ Taxi on October 25 in Surabaya. Then on December 7 of the same year, the company also introduced a shipping unit under the Toyofuji Serasi Indonesia (TFSI) trademark, as the forerunner of the SERA logistics business.

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2006

mobil88 Joins

mobil88, which operates in the official used car sales business, officially joined SERA's business line on May 1.

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2007

IBID Operates

On April 3, it introduced an auction business under the IBID Balai Lelang brand and successfully held its first auction on August 7. In the same year, it entered the trucking business as part of SERA Logistics Services.

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2008

Introducing TMS

TMS – Transportation Management System was officially launched to optimize TRAC's transportation solution services.

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2009

SELOG Begins Operations

On February 2, Freight Forwarder Harmoni Mitra Utama (HMU) and United Tractors successfully completed their first shipment. Then on February 25 of the same year, SELOG was officially established as a trademark in the logistics management services business line.

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2010

SMM & SSI Introduced

On June 21, PT Serasi Mitra Mobil (SMM) was established as a legal entity for the mobil88 trademark. Then on July 29, PT Serasi Shipping Indonesia (SSI) was officially launched to expand SELOG's business 

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2012

TRAC Bus Begins Operations

TRAC expands its business by launching TRAC Bus Services on April 4

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2014

SELOG Express Begins Operations

On November 10, SELOG Express was officially launched as part of SERA Logistics Services

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2015

Acquisition of Intertel Nusaperdana Shares

The company signed an agreement to purchase 34.91% of PT Intertel Nusaperdana shares in PT Toyofuji Serasi Logistics Indonesia on October 29

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Information and Questions About SERA Group

Please let us know if you have any questions or needs. We are happy to assist you.